Swim to success with Water Babies
Are you a pool operator, manager or owner? We want to hear from you!
As Water Babies continues to grow across the US, we want to partner with leading pool operators to deliver our premium swimming lessons for children. Ready? The adventure awaits…
Who are we?
Water Babies teaches over 40,000 babies and toddlers every week the lifesaving skill of learning how to swim. In over 600 pools across the world, we partner with pool operators & owners to deliver our award-winning lessons and provide a premium service to our customers. We work with a wide variety of pool operators worldwide, including public and private schools, hospitals, gyms, community centers, health clubs and municipal facilities, as well as private swimming pools.
We’re always looking to form sustainable and expandable partnerships that benefit both parties. By working together, we can create value for stakeholders on both sides, building a strong relationship.
Why work with Water Babies?
Our experience of swimming across the globe means we know what works and can help your venue with practical knowledge.
With strategic pools experience at Head Office and across our global franchise network, we understand many different pool set-ups and can provide both additional income and support to your facility. As a premium and loyal brand, we’ll work with you to ensure local families can enjoy everything your facility can offer.
Additional revenue from a reliable partner
We are flexible as well to meet your needs. We can provide significant additional revenue to pool operators, by taking unused time and turning it into cash. We’re prompt and reliable payers; you will never have to chase down a payment from us. If you have additional services during their time on-site (gym, café, vending machines, shops) our customers will use them. Those organizations who we have partnered with nationally have reported a significant increase in secondary spend from our customers.
Cross marketing opportunity & community visibility
Across our local marketing activities, we can add additional visibility of your establishment and helping to keep kids safe within your community. As well as this, there’s an opportunity to reach a new market and share with them the additional facilities and membership options you have available at your location, including gym and location memberships.
Daily pool testing & safety
We will provide all of the site specific health and safety policies to ensure we integrate our classes into your environment seamlessly. We offer in-house pools, facilities and safety technical support through our full-time Director of Strategic Partnerships, who can provide expert advice on any issues relating to safety and operations. We’ll also deliver hands-on pool testing and monitoring whilst we have access to the pool.
Highest industry standards
Water Babies is passionate about quality standards and were the technical authors for the British Standards for delivering early years swim lessons. You can be confident in the knowledge our lessons are safe, with strong health and safety procedures in place and adhered to. Our teachers are among the highest trained teachers in the world. To become a Water Babies teacher, you’ll have over 100 hours of dry side and pool training to teach Pre-School Swimming and Older Program Swimming.
How we do it
Insurance
Not sure if your insurance will cover lessons? No worries, we have it covered! Water Babies is fully insured and provides $2,000,000 coverage at all facilities where we deliver classes. We will provide a Certificate of Liability Insurance naming your location which will cover all Water Babies affiliates during our time of operation.
Adaptable
We work around your schedules. While weekend time is premium for us, we can also fill weekday daytimes, optimizing facilities quietest periods. We bring our own equipment and wouldn’t need to use yours or any services, or towels. We also take it away after our sessions. All our equipment is subjected to a rigorous cleaning schedule to ensure it’s safe for kids to use.
We Pool Share
Don’t worry about closing the pool, we’re happy to share. We can easily leave space for your guests/members to ensure everyone can enjoy your facility.
Water temperature
Ensuring babies and toddlers swim in safe and comfortable conditions, we swim our youngest water babies in pools from 86°F and toddlers from 84.2°F. For our older swimmers, we can be flexible about our pool temperature. We can work with you on this and provide support to ensure every water baby can enjoy your facility where possible.
Open communication
We truly see our pool providers as collaborative partners of our business, and we believe in direct and open communication between our team and yours. Whether this is pool closures or issues, to regular check-ins and updates, we want to ensure all matters are addressed immediately and we support one another.
Ready to join the Water Babies family?
“At Water Babies, we’re committed to ensuring the highest standards of safety, water quality, and facility management across all our pools. By collaborating with industry experts and staying at the forefront of best practices, we provide a safe and enjoyable environment for every child and family we work with. It’s incredibly rewarding to contribute to such meaningful and impactful work.”
– Elyse Kelly, Director of Strategic Partnerships
Splash Cove
As well as working with pool operators on existing facilities, we’ve also worked with suppliers on refurbishing pools and facilities to bring new life into them, and to provide an asset to local communities. Splash Cove, is a Water Babies branded swimming pool. In partnership with Bell Leisure Swimming Pools, a market leader in outdoor and indoor pool designs, construction and installation, we partnered together to build a Water Babies purpose pool.
Lawrence Pearce, one of the directors at Bell Leisure, says… “It’s been a great project to work with the Water Babies team and build this new swimming pool facility. We wanted to utilise this unused space to create a brand-new location for families to enjoy and learn to swim. Our new office is right next door, so we’re looking forward to seeing the local community enjoy this pool and bring this area back to life.”
“Working with Water Babies over the many years has been a positive experience. They are professional, have wonderful instructors and respectful of the rules and regulations agreed upon. While our facility also provide swim lessons for all ages, Water Babies does not conflict or compete with our own programming. In fact, we find our programs work together to teach youth the safety and skills needed for years of successful swimming. In addition, Water Babies has helped provide positive exposure to our facilities by introducing families who may not have otherwise discovered our club.”
– Columbia Athletic Clubs, Sammamish/Kirkland/Everett
What do customers think of us?
“I just want to say a huge thank you. My swimmer Finn has just arrived home with his Daddy. He is bouncing about telling me about his wonderful lesson with Emer.
My husband is telling me all about the precautions in place to keep everyone safe. You have thought of everything from the changing room protocol to the baskets of toys for each child.
Absolutely fantastic!”
Kelly, Mom to Finn age 2
“Archie has been swimming with Water Babies for the past 3 years, and started when he was 16 weeks old. We have felt completely safe going back to our classes since lockdown and Archie has absolutely loved being back in the water.
The office staff and our teacher have gone above and beyond to make sure they put our children and our safety first. We’re really happy to be back and can’t wait until our teacher can be back in the pool with us as well!”
Sam, Mom to Archie aged 3
Our Values
Why Water Babies is one of a kind
- We care
- Customer First
- Life’s too short for dull
- We win, together
- Get stuff done
- Be the best, then better it
Join the Water Babies Family
What are you waiting for? Contact us now and join the family.
